Branding that brings out the soul of your business.
You provide meaningful, high-touch services to your clients. You deserve a brand that matches the quality, depth, and impact you deliver – a brand with substance.
This is branding that goes beyond surface-level.
It reflects your vision, values, and vibe.
It’s the foundation for you to be clear and confident.
It helps clients emotionally connect and say “hell yes” that’s what I need.
We avoid “fast fashion branding” which is trendy, surface-level & doesn’t last.
Instead, we focus on branding with substance.
This means we view and develop your brand as a system, so it all works together.
Brand Strategy – Strategic decisions that are the invisible part of your brand and are the foundation for everything.
Visual Brand – All the visual elements that make your brand recognizable, which minimally includes your logo, icon, colors, and fonts.
Brand Language – Verbal brand identity which includes your business name, tagline, brand messaging, and brand tone of voice.
Brand Experience – We can also support you in creating an intentional brand experience for your clients.
Personal Brand – We help you unlock your signature style in clothing and determine what colors look best on you.
Create your business brand.
You know you’re ready for your first professional business brand.
We’ll create your brand so it makes a great first impression and truly represents what you’re all about.
Evolve your business brand.
Your business has changed, and your brand doesn’t align anymore.
We’ll evolve your brand to reflect your current business, where it’s headed, and the type of clients you want to attract.
Shine in your personal brand.
You want to be clearer and more confident in your personal style.
We’ll unlock your signature style and determine your best colors so you can shine as the face of your business.
The Brand with Substance Method
Go beyond the surface level with your business and personal brand. The Brand with Substance Method focuses on expressing what sets you apart – enhancing your recognition, connection, and reputation.
Establish
We establish your goals and vision, and map out the service path that’s the best fit for you.
Embrace
We identify and embrace what makes you unique and differentiates you from others.
Execute
We strategically execute the established path, employing creativity and collaboration.
Express
Your brand expresses who you are and what you stand for, naturally attracting the right people.
I’m Lisa Speer.
I draw on my combined experience working on global brands within agencies, years of strategy and branding for small businesses, my rigorous training as a professional coach, my education in the visual arts, and my first-hand experiences being a business owner. Learn more
You’re the face of your business. We help you shine.
We work with these industries & more:
Coaching
Consulting
Legal
Finance
Mortgage Lending
Real Estate
Interior Design
Home Organizing
Care Management
Bodywork
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I spent over a year on different workshops and exercises trying to crack the code of my brand strategy. I struggled to define my brand tone of voice, target audience, and what makes me and my services unique.
Working with Lisa enabled me to get unstuck and be authentic. Within only a few 90-minute sessions with her, my brand strategy was complete. Then we worked out my web messaging AND determined the best entry-point service to offer my clients.
Now I’m more energized and confident about my business than ever and I’ve been able to effortlessly create my marketing materials.
I felt truly seen and supported by Lisa from start to finish. I look forward to collaborating with her again in the future as my brand continues to evolve.
Morgan Hamer, Morgan Manifests
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This! It’s everything you didn’t know you needed and all that you absolutely do!
Although I was clear on the myriad services I offer clients, I was stuck on how to effectively convey and brand them.
Lisa connects with her clients and the passions they are seeking to brand. Her exercises are thought-provoking and collaborative. The process is fun, easy-to-follow, and rewarding.
I emerged with clear messaging and a branded, easy-to-understand entry point package for my clients. Speerhead Solutions’ services are top notch and exceeded all of my expectations.”
Brandi Edwards, Ladell Consulting
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“I’ve invested lots of money in lots of places in my business over the years, the money I’ve spent on Lisa is easily the best money I’ve spent.
In addition to her strategy and design skills, Lisa’s coaching skills help keep elevation and altitude around my projects – to see when things aren’t aligned with my highest self and my mission and vision as a mom, wife, coach and business owner.
Lisa is brilliant, connected, easy-to-work with and a total professional. I couldn’t recommend anyone more highly.”
Sarah Olin, Luscious Mother (now LUMO)